SEO

2021 latest SEO tricks to rank higher and drive organic traffic

how to increase google ranking for free


2020 has almost gone by and the pandemic has taken a heavy chunk out of it. Pandemic has harmed the businesses around the world but at the same time created a huge opportunity for online business as people preferring to stay at home and operate their business through the internet.

Last year the addition of websites and blogs are much higher than in 2019 or 2018. So with more websites and blogs ranking your website becomes harder than before and now it needs a continuous and polished way of approach to achieve the results. So you need to know some very good SEO tricks to rank higher in 2021.

Recently I ranked my client’s website rank at the top (No 1) for some keywords in just 2 months. So how I did it, what are the tricks I followed. You can contact me personally for proof as disclosing the client’s name and URL will be a breach of contract.

So let’s discuss the latest SEO tricks to rank higher

Proper keyword research

Yes, I know you have heard this term many times and somehow you also implement it on your website or blog. But let me give you a formula that is easy for keyword research and placement.

  • Let’s assume your blog post has around 1000 words, then you should not have more than 2 focus keywords and 4 LSI keywords.
  • Use your focus keywords 2 to 3 times in the entire post and LSI keywords around 5 to 6 times.
  • Make sure your keywords going well with your post and don’t feel stuffed.
  • Choose keywords that have high search volume and low competition. For this there are many tools available but if you prefer a free keyword research tool the install ubersuggest Chrome extension. It’s an in SERP free keyword research tool.
  • You can use Google keyword planner, Google trends and Question hub for keywords and topic research.
  • Another free keyword research tool is wordstream free keyword research tool.

Inbound and Outbound links

Provide links in your post that will lead to your other posts or page and also to other authoritative websites. But don’t push your anchor tests, rather choose your anchor tests according to the content.

It’s always advisable to use your keywords as your anchor text. Having internal and external links makes the search engines crawl your website more frequently and also it increases the authority score.

Creating web 2.0 backlinks

Create web 2.0 backlinks, these backlinks works both ways like increases your domain authority and also brings huge traffic if used properly. Platforms like Pinterest, Listly, Tumblr, Reddit etc bring huge traffic and also increases backlink profile.

Image search

Image is the new way to search the internet, but adding simple images to your website or blog is not going to help. Try to add info graphs with title and alt text. Use LSI keywords for the alternate text.


Wrapping up

These are some important steps to increase your blog ranking and drive more traffic to your blog or website. If you have any comments, suggestions or query you can comment below or contact me.

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