How to grow a Twitter account from scratch? That is the question that thousands of Community Managers around the world face every day, and you could be one of them. Or perhaps you simply want to reach out to more people through your personal account. In any case, prepare! Because the Postcron team has compiled a list of 16 tips for you to help you gain more Twitter followers and keep the ones you already have.
First and foremost, we want to make it clear that there are no magic formulas that will help you gain more followers. Nonetheless, there are several factors to consider, at least if your goal is to increase the reach of your publications and gain more Twitter followers. This post contains 16 of those tips that will assist you in reaching your goal on that social network. You will also be aware of some of the best Twitter applications. Let’s get this party started!
How to grow a Twitter account from scratch
Improve your profile
The first thing you should focus on profile if you are wondering how to grow a Twitter account from scratch.
All you need to introduce yourself to your audience is a profile that includes your name, photo, cover, 160 descriptive characters, and a link that you can include. As a result, use them wisely! Your potential followers should understand who you are, what you do, and why they should follow you based on this information. As a result, think carefully about what you’re going to tell them.
As a result, if you intend to use the account to promote your brand, we recommend that you include your logo in the profile picture. This will give your audience a more professional impression of you. If you intend to use your account for personal reasons, it is far better to use your own image to “humanize” your identity in that social network. People will read your bio to decide whether or not to follow you, so make it clear and concise (and watch your spelling!).
Define your target audience
The next important step in how to grow a Twitter account from scratch is defining your target audience.
Defining your audience is a crucial step in determining what type of messages you should generate and promote. In other words, you must know who you are trying to reach. You must address this issue before you begin tweeting, as it will allow you to provide relevant content to your followers and determine the tone of your tweets.
Tweet pertinent information
Once you’ve determined who your target audience is on Twitter, you must ensure that you share relevant tweets, that is, messages that are related to your identity on the social network as well as the profile and interests of your followers.
The idea is that your communications will adapt to the suggestion raised in your profile information. For example, if your account represents a clothing brand, discussing fashion rather than architecture news will be more relevant.
Tweeting relevant content allows your followers to better understand and identify with you. You can search for references in your field of interest, follow them, and organize them into lists for easy reference to help you make your decision.
You will be kept up to date on their updates and will be able to easily share them with your followers as a result.
Continue to be active from your handle
If there is one thing that distinguishes Twitter, it is its dynamism: its active users tweet at all hours of the day and connect from their mobile devices at various times of the day.
As a result, it is critical that you remain active and take advantage of the various times when users are connected to the network to make your Twitter posts. An out-of-date profile piques the interest of those who read it and reduces the likelihood of gaining followers. Remember that on Twitter, novelty is everything, so keep your profile up to date.
We recommend using Postcron to help you tweet on a daily basis and at different times of the day. Our app allows you to schedule tweets to be published for weeks or even months at a time. That way, you can guarantee that you will tweet every day and at different times in a single day of work.
Pin a popular Tweet on top of your accounts
When someone visits a Twitter profile, the first thing they see is the last few tweets that were published on it. Fortunately, the social network allows users to pin a representative or successful tweet to the top of their profile.
This keeps people from seeing recent news that does not reflect the spirit of the brand or the account owner. As a result, we recommend that you pin a successful tweet to the top of your profile. This will help your image and inform the audience about your proposal on Twitter.
As you may know, hashtags are Twitter tags that index content and assist users in finding the conversations they seek. As a result, it is critical that you include them in your tweets, but you must do so with caution and consideration for your specific goals.
If you want to increase the reach and exposure of your brand, you can use Trending Topics, which are the most popular hashtags at a given time and location. You can find them on the Twitter website, as shown in the image below, on the left side of the page. You can also create a country or city to find out what the most talked about topic is in that location.
If your goal is to drive traffic to your website, we recommend that you reconsider including clickable elements in your tweets that distract the user’s attention (hashtags and mentions).
Apart from this, if your target country is different from your current country, then you can also see hashtags according to your target country on Twitter.
Invite your Twitter account from another website or page
To increase your Twitter followers, include access buttons on your blogs and websites, as shown in the image below. The idea is that you promote your profile across all of your platforms and allow your audience to follow you on Twitter by simply clicking a button.
To enable the “Follow” option (which will direct visitors to your Twitter profile), go to this link and configure the account to follow, the language, and the appearance of the button you prefer. Then, copy the resulting code and paste it in the desired location. More information on how to do this can be found here.
Include the option to Share on Twitter (“Tweet Buttom”) in your blog or website as a very practical way to promote your account and your site. Users who want to share your content with their own Twitter followers can do so with a single click. As you can see, this is a straightforward and efficient method of promoting your website and Twitter profile on the social network.
You can add that option by clicking on this link. It requires you to configure the options in the same manner as described in the previous point. After that, copy the code from the site and paste it into your blog or website.
Pose questions to your followers
It’s worth noting that Twitter’s tagline is “Join The Conversation,” which is exactly what you should do! To accomplish this, we recommend that you ask your audience questions and propose topics, with the goal of increasing the engagement of your followers. Once you’ve established a relationship with them, you can use that interaction to gather valuable feedback about your brand or product, as well as invite them to take specific actions.
Retweet content that is relevant to your audience
Retweeting is an easy way to share interesting information with your followers. You can make your profile participate in the most recent news and trends by retweeting. We recommend that you follow influential people and specialists in your industry to get the most relevant news and check its relevance so that you can always rely on qualified content.
Interact with well-known Twitter users
Interacting with influential tweeters is a great way to get the attention of users and increase the visibility of your profile. When appropriate, you can include mentions of people or organizations related to the content you’re sharing in your tweets, whether it’s a news story, an article, or a comment about their activity. You can also follow them on Twitter and retweet their content if it is relevant to your audience.
Make use of Twitter Cards
There is nothing better than using Twitter Cards, one of the best Twitter applications, to improve the appearance of your tweets and make your links more clickable. When you use them, your followers will see a photo, a title, and the first paragraph of the shared content every time you tweet a link (and not just the URL).
To use this feature, simply add a few lines of code to the site where the information will be shared. More information on how to use them can be found in this official Twitter guide, though we must caution you that the instructions are only available in English and Japanese. But don’t worry! More information about this tool for improving your Twitter posts can be found at the following link.
Take note of the statistics
Based on the measurement of various variables, the statistics assist you in determining which of your tweets are the most successful. There are several methods for obtaining your account’s metrics. One of them is to use tools like Twitter Analytics, which provides data on visits to your profile, tweet impressions, and other factors.
On the other hand, you can use Bit.ly, a URL shortening service that also provides interesting statistical data, such as the number of clicks your links received. Finally, the simplest way to obtain data is to look at the Twitter statistics button, which is located next to the Favorites button (as shown in the image below).
Request retweets from your followers
This tip is very simple: ask users what you expect from them to achieve greater diffusion. For example, you can add the acronym “RT” at the end of your messages, which stands for “Retweet” in Twitter code.
This communicates to your audience that you want them to retweet your content. You will increase your chances of reaching new readers and, eventually, gaining new followers this way. In this regard, we recommend that you not do it in all of your publications, but rather in those that truly deserve it.
Repetition of your most popular tweets
Given that the public is constantly renewed, we recommend that you repeat your most popular tweets. Because some of your new followers may not have seen them, re-sharing them may result in new retweets, favorites, and, eventually, followers.
Twitter allows its own tweets to be retweeted. If you have already retweeted any of your popular tweets, then undo it first and retweet it again after some time.
Keep in mind that you are not alone
Try to respond to direct messages (DMs) and mentions that are made of you. Recognize retweets, favorite tweets from your audience, and introduce yourself to new followers whenever possible. Showing that you are attentive and sociable will help you retain your followers and encourage your audience to engage with you.
Buy Twitter followers
Yes, buying Twitter followers and other social media followers such as Facebook or Instagram is entirely safe and legal. You’re probably aware that the vast majority of websites claiming to offer legitimate services are either a scam or a forgery. There are just a few websites where you may purchase actual and active Twitter followers.
Social Packages is one of the greatest places for corporations to acquire Twitter followers for their Twitter accounts. It has a worldwide impact. Their package prices are pretty reasonable. SocialPackages claims to offer the industry’s quickest delivery. You can gain million Twitter followers in no time. So are you planning to buy Twitter followers?
If you do not have the time or skills, then you can hire a digital marketing company to grow your Twitter accounts. If you will use this account or accounts for your business then this deal is not bad. And if this Twitter account is for your personal use, then you can probably think again about it.
There are many freelancers too whom you can hire for your social media marketing. these people can certainly help you in growing your Twitter handle.
So these were the steps if you are wondering how to grow a Twitter account from scratch as you are new to the platform.